Who we are
We revolutionize human resource management with our innovative cloud-based HCM system i.e. Etimad HCM. Our solution is designed to meet the evolving needs of businesses initially in Pakistan and the UAE, providing a simple yet powerful tool for managing payroll, employee information, and HR processes efficiently.
Our Mission
To revolutionize human resource management by providing innovative, scalable, and people-centric solutions that empower businesses to optimize their workforce and create meaningful employee experiences.
People First
We believe employees are the heart of every organization, and we prioritize their growth and well-being.
Innovation
We are committed to leveraging cutting-edge technology to transform HR processes and drive excellence.
Integrity
Transparency and trust guide everything we do, ensuring ethical practices and long-term partnerships.
Customer Success
Your success is our success. We strive to deliver solutions that exceed expectations and foster sustainable growth.
Our Mission
We are dedicated to redefining human capital management by enabling organizations to streamline HR operations, attract and retain top talent, and make data-driven decisions. Through continuous innovation, exceptional customer support, and a deep understanding of HR challenges, we aim to help businesses unlock the full potential of their workforce. Together, we build stronger organizations and brighter futures.

Brains Behind
Our team is a dynamic blend of HR professionals, tech innovators, and industry visionaries united by a shared passion for transforming workforce management. With deep expertise and a forward-thinking approach, they drive the development of solutions that empower organizations and inspire employees. Together, they are the creative force behind every breakthrough, ensuring your business has the tools to thrive in a rapidly evolving world.

M Imran Shahzad
CEO